Meet The LinkedIn Guys!

Jeremy Schifeling and Omar Garriott are tech marketers who led LinkedIn's outreach to colleges, students, and alumni for several years - helping millions of people launch and grow their careers on the world's largest professional network.

Now we help job seekers of all ages do the same. Because finding a great job requires LinkedIn. We got your back.
Meet The LinkedIn Guys!

5 Steps to LinkedIn Success

Working at LinkedIn, we heard it often: Why is this site so friggin' confusing?

We agree. But as hiring managers, we know LinkedIn is key to the job search. Our course walks you through everything you need to know. Trust the INsiders.

  • 1) Optimize

    Turn your profile into a total recruiter magnet

  • 2) Search

    Find the right companies, people + roles

  • 3) Connect

    Build an army of supporters + put them to work for you

  • 4) Network

    Get a referral that gets you a guaranteed interview

  • 5) Win

    Leverage insider info to ace your interview + negotiation

Offers Earned by Students

Student Testimonials

“Since I have completed the course, I added almost 70 new connections, received a 200% increase in profile views, and I was even contacted directly by a recruiter in my industry.”

Brandon Sutter | Riot GamesBrandon Sutter | Riot Games

“This was an excellent course in explaining and demonstrating how to best use LinkedIn to search for a job. I've been a career coach for 11 years and learned about many new features.”

Susan Goodwin | University of DenverSusan Goodwin | University of Denver

“It's the best and most useful career-oriented course I have ever taken! An exceptional step-by-step course that guides you through all the steps to take to get your dream job!”

Giacomo Bettazzi | Hult Business SchoolGiacomo Bettazzi | Hult Business School

“Absolutely love it. Straight forward advice that I never would have thought of myself. Gold.”

Samar Habib | UdacitySamar Habib | Udacity

“As a career coach, I appreciated the clear and concise nature of the modules. We all are bombarded with info, so it was refreshing to work through a course that delivered tools and tactics that I could use immediately! Well done!”

Ethan Fesperman | VanderbiltEthan Fesperman | Vanderbilt

Course Curriculum

  • 1
    Introduction
    • Overview: The 5 Steps to Finding a Job on LinkedIn
    • The Latest Updates to LinkedIn
    • Updates Checklist
  • 2
    Step 1: Explore
    • How to Find the Perfect Career Path on LinkedIn
    • Exploration Demo
    • Exploration Checklist
  • 3
    Step 2: Position Yourself
    • Why Positioning Matters
    • LinkedIn Recruiter Demo
    • Get Found: Keywords
    • Keywords Demo
    • Keywords Checklist
    • Get Found: Connections
    • Connections Demo
    • Connections Checklist
    • Get Found: Photos
    • Photos Demo
    • Photos Checklist
    • Get Found: Recommendations
    • Recommendations Demo
    • Recommendations Checklist
    • Get Found: Model Profiles
    • Model Profiles Demo
    • Model Profiles Checklist
  • 4
    Step 3: Search for Opportunities
    • Find: The Right Way to Search for Jobs on LinkedIn
    • Job Search Demo
    • Job Search Checklist
  • 5
    Step 4: Network
    • Why Networking Is Essential
    • Networking: Warm Intros
    • Warm Intros Demo
    • Warm Intros Checklist
    • Networking: Alumni Connections
    • Alumni Connections Demo
    • Alumni Connections Checklist
    • Networking: Who's Viewed My Profile
    • Who's Viewed My Profile Demo
    • Who's Viewed My Profile Checklist
  • 6
    Step 5: Research
    • How to Prepare for Your Interview on LinkedIn
    • Evaluate Your Offer on LinkedIn
    • Research Demo
    • Research Checklist
  • 7
    Bonus Resources
    • Advanced LinkedIn Hacks
    • Advanced Hack: Find the Right Keywords for Your Profile
    • Keyword Checklist
    • Advanced Hack: Find Hiring Managers Looking to Hire Right Now
    • I'm Hiring Checklist
    • Advanced Hack: Get in Touch with Anyone on LinkedIn
    • Outreach Checklist
  • 8
    Summing Up
    • Recap and Next Steps
    • Final Checklist
    • One Last Thing...

Master the Most Important Techniques

Because your time is valuable, we only focus on the 20% of LinkedIn tactics that drive 80% of career results.

And every single technique is demonstrated on-screen, complete with checklists to guide your mastery.

  • Master the Boolean search techniques that let you find anyone in seconds -- and how to use them to get a referral at any company

  • Discover the 3 most important parts of your profile to LinkedIn's SEO algorithm -- and the 1 section that doesn't matter

  • See what recruiters actually see when they search for candidates -- and how to stand out

Schools Teaching This Course

Contact us for institutional pricing or a live presentation

  • Stanford GSB
  • Berkeley
  • INSEAD
  • Dartmouth
  • Yale

Coaching Options

Want personalized feedback on your LinkedIn profile straight from the experts? Add a profile review and we'll make sure that you're ready to land a job you love.

FAQ

  • When does the course start?

    The course is 100% on-demand so it starts as soon as you're ready. And while it will take about 10 hours to complete all the videos and exercises, you can do them at your own pace.

  • How long do I have access to the course?

    Great jobs come and go. You may need a refresher. So you'll have complete, lifetime access on your computer, tablet, or phone (or whatever else we're all using in the future!).

  • Why did you create this course?

    We know LinkedIn can be confusing. But it's critical for the job search. We get lots of requests to help job seekers better understand it, and stay on top of what's new. This is our way to share what we know with everyone. We originally developed this course for top-tier MBAs, but the content applies to any experience level or age.

  • What if I'm not satisfied with the course?

    Our techniques work. Many job seekers have used them to find jobs (and to get found). We're confident you'll be able to do the same. If you're not 100% satisfied, well, see below...

Success, Guaranteed.

If this course wasn't helpful, email us within 30 days of purchase for a full refund. Period.
Success, Guaranteed.

Recent Reviews

  • Excellent Course!

    Pamela Cook

    I feel this is an excellent course. It not only covers the functions of LinkedIn but also information to help people looking for work and the nuances of doing job searches online. For people that may have been out of the job market because of life...

    Read More

    I feel this is an excellent course. It not only covers the functions of LinkedIn but also information to help people looking for work and the nuances of doing job searches online. For people that may have been out of the job market because of life situations this course can help them be successful from start to finish regarding finding their dream job.

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  • Give your Linkedin knowledge a turbo boost

    Ethan Fesperman

    As a career coach, I appreciated the clear and concise nature of the modules. We all are bombarded with info, so it was refreshing to work through a course that delivered tools and tactics that I could use immediately! Well done!

    As a career coach, I appreciated the clear and concise nature of the modules. We all are bombarded with info, so it was refreshing to work through a course that delivered tools and tactics that I could use immediately! Well done!

    Read Less
  • Surprisingly great! Exceeded expectations!

    Felipe Ferreira

    As someone who did not find LinkedIn very useful, my goal upon starting this course was very simple: I hoped to learn how to make LinkedIn a useful platform for me. Even before the end, this goal had been reached already. The audio is simpl...

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    As someone who did not find LinkedIn very useful, my goal upon starting this course was very simple: I hoped to learn how to make LinkedIn a useful platform for me. Even before the end, this goal had been reached already. The audio is simple and direct, the visual communication was clear and up-to-date with the platform. Overall, fantastic course!

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  • Great! I recommend to all recent grads or seniors

    Arianna Masson

    Thank you for creating this awesome course! I enjoyed watching the videos, and found the demos & checklists to be super helpful. This course helped me develop my professional online persona a TON, and I feel so much more prepared for entering ...

    Read More

    Thank you for creating this awesome course! I enjoyed watching the videos, and found the demos & checklists to be super helpful. This course helped me develop my professional online persona a TON, and I feel so much more prepared for entering the professional world after I graduate.

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  • It's like SEO for LinkedIn

    Alexander Lechner

    The authors of this course showed some pretty cool tools on LinkedIn which I haven't been aware that they even exist. Also, I liked the advice on how to pimp your LinkedIn profile to get noticed by recruiters. Very informative and I can definitely...

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    The authors of this course showed some pretty cool tools on LinkedIn which I haven't been aware that they even exist. Also, I liked the advice on how to pimp your LinkedIn profile to get noticed by recruiters. Very informative and I can definitely recommend this course! Hope to find my next job with this information.

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  • A Must Guide For Any Job Seeker on How to Effectively Utilize Linkedin

    Larry Faskowitz

    Clear, concise, and pragmatic approach. Highly prescriptive and efficient way to navigate Linkedin for maximum job search effectiveness. Even if you have read other materials on the subject, this course is a terrific reinforcement of the most impo...

    Read More

    Clear, concise, and pragmatic approach. Highly prescriptive and efficient way to navigate Linkedin for maximum job search effectiveness. Even if you have read other materials on the subject, this course is a terrific reinforcement of the most important principals for using Linkedin in your job search. I highly recommend it!

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  • Beautifully segmented and tech-friendly!

    Caroline Ray

    Because of this program, I not only know about all the amazing functions LinkedIn has to offer, I know how to access them myself! The demos provided by Jeremy and Omar are easy to follow, short and to the point, and engaging. The checklists summ...

    Read More

    Because of this program, I not only know about all the amazing functions LinkedIn has to offer, I know how to access them myself! The demos provided by Jeremy and Omar are easy to follow, short and to the point, and engaging. The checklists summarize the information succinctly and really resonate with the viewer. 10/10 would recommend to someone joining the workforce or wanting to make a positive career change!

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  • A great insight into how LinkedIn can be useful.

    Prathamesh Prasad Bachal

    LinkedIn has always been my weakness and I haven't come across many comprehensive tutorials about it. This course serves as a great starting point to add that polish and oomph to your profile which might have been missing. It gave me a significant...

    Read More

    LinkedIn has always been my weakness and I haven't come across many comprehensive tutorials about it. This course serves as a great starting point to add that polish and oomph to your profile which might have been missing. It gave me a significant understanding about how LinkedIn works from a recruiter's perspective which will definitely change the way I look at and use LinkedIn. I strongly recommend this course for anyone who wants to make their LinkedIn job search better.

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  • Loved it!

    Ellie Ramey

    I was a complete beginner to LinkedIn. I was very nervous when creating my profile. My undergraduate education was not in business, so I was afraid I may not be able to create a profile that set me apart. After this course, I feel like I can creat...

    Read More

    I was a complete beginner to LinkedIn. I was very nervous when creating my profile. My undergraduate education was not in business, so I was afraid I may not be able to create a profile that set me apart. After this course, I feel like I can create a unique and effective profile. I also feel like I now understand the ins and outs of the site and am not longer intimidated. Thank you so much for all of your help!

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  • Excellent Instruction

    Ally Mullen

    I thought this course was amazing and really helped me to see how to maximize my benefits from LinkedIn. There clearly was a lot I didn't know about. I liked how they taught through examples to help you see exactly what you need to do so you can d...

    Read More

    I thought this course was amazing and really helped me to see how to maximize my benefits from LinkedIn. There clearly was a lot I didn't know about. I liked how they taught through examples to help you see exactly what you need to do so you can do it on your own on the website. I would definitely recommend this course to help improve your network and chances of getting a job.

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  • Land a Great Job

    Skyler Bailey

    For some context: My undergraduate degree was not in business, and I am now starting my masters in information systems in the Kelley School of Business. My school recommended I complete this course, and I am so glad I did! Before taking this cours...

    Read More

    For some context: My undergraduate degree was not in business, and I am now starting my masters in information systems in the Kelley School of Business. My school recommended I complete this course, and I am so glad I did! Before taking this course I had no idea how to network or where to start. Now, I feel confident using LinkedIn to network over the summer before my classes start. There are many tools I had no idea existed, and now I can use those to leverage my time over my competition. Thank you!

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  • Packed with practical insights

    Zack Hausrath

    My head is swimming with insights right now. This course provides a wealth of practical information about using LinkedIn to develop your career, much of which isn't publicly available on the web. The pace and content are perfectly structured to al...

    Read More

    My head is swimming with insights right now. This course provides a wealth of practical information about using LinkedIn to develop your career, much of which isn't publicly available on the web. The pace and content are perfectly structured to allow you to adjust your profile along the way, take notes on the more involved steps that you can pursue to build out your LinkedIn presence, and work towards landing your dream job. It exceeded my expectations for what a course like this would be and has easily earned a five-star review.

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